“A Young Leader for a Young Country” who on the inside of this doc is “A New Leader for a New Century”. The profile of Bertie “.. he is in politics only to serve the people” and other plaudits that in hindsight ring hollow.
This was one of a series of leaflets for the 1997 election produced by Fianna Fail. Some were on Crime, some on Drugs, some on Job creation and so on. The fact that there was a whole leaflet dedicated to their leader shows how much they played on ordinary Bertie who is in touch with the people. He was that important to them.
Irish Election Literature 
[…] that was quite powerful at the time, especially in the aftermath of the Veronica Guerin murder. 1997- Bertie- “A Young Leader for a Young Country” Irish Election Literature Blog Some literature from the time, hard to believe it was 13 years ago… A young leader for a young […]
[…] Bertie: A young leader for a young country. […]
Wonderful reminder – if it was needed – that we as a people are easily impressedd/fooled.